culture of the media industry in the culture industry plays the major role.cultural industry in recent years has received extensive attention,cultural and media industry soared.th** ** introduces the international media industry development,and through the growth ability,profit ability,debt paying ability,financial structure four index,on china's l**ted media companies operating performance for research,analys** of china's media company current situation,found that china's media industry development potential,and pointed out our country from the expansion of foreign markets,establ**h and improve the cultural industry to support a system,perfect the talent capital operation,the development of diversified to the development of china's media industry